Our Story
The South Austin Museum of Popular Culture, known as AUSPOP, is a vibrant 501(c)(3) nonprofit arts organization founded in 2004. Located in the heart of Austin, the museum serves as a world-class archive dedicated to preserving the rich tapestry of Austin's music-related art and ephemera. AUSPOP fosters a dialogue between established and counterculture, bridging the past and present in a welcoming environment.