Our Story
Founded in 2018 by ocean enthusiast Shell Cleave, Sea Hugger was born from a passion for preserving our oceans. After witnessing the devastating effects of plastic pollution during a family surf trip to Mexico, Shell was inspired by a local community's initiative to tackle their own waste issues. This experience ignited a commitment to create impactful change, leading to the establishment of Sea Hugger in Half Moon Bay, California. Since then, the organization has expanded its reach through various programs, including beach cleanups, youth education, and a cigarette butt recycling initiative.