AMERICAN MARKETING ASSOCIATION INC

WE STRIVE TO IMPROVE THE METHODS AND TECHNIQUES OF MARKETING AND CONTRIBUTE TO THE IMPROVEMENT OF THE TEACHING OF MARKETING AND TO DEVELOP BETTER PUBLIC UNDERSTANDING AND APPRECIATION OF MARKETING ISSUES. WE ARE THE FOCAL POINT IN THE COMMUNITY FOR EXCHANGE OF MARKETING IDEAS, INTEREST AND KNOWLEDGE BY PROMOTING A GREATER UNDERSTANDING AND APPRECIATION OF MARKETING PRICNCIPLES AND PRACTICES BY THE MEMBER OF THE CHAPTER AS WELL AS THE GENERAL PUBLIC. CONTINUATION OF PRIMARY EXEMPT PURPOSE: DEDICATED TO THE EDUCATIONAL ADVANCEMENT OF THE DISCIPLINE OF MARKETING